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The Ninja Selling Podcast

Dec 19, 2022

In today’s episode of the Ninja Selling Podcast, Matt and Garrett discuss the word "realistic" and why it is limiting. They argue that goals are meant to be incredible, not realistic, and that attaching the word "realistic" to a goal sets a limit on what can be achieved. The hosts also encourage listeners to be proactive and to think about what their life would be like if they hit their goals, rather than focusing on the obstacles in their way.

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Episode Highlights:

  • The impact of the word "realistic" on setting goals
  • Setting incredible goals
  • The danger of limiting what can be achieved
  • Being proactive
  • Thinking about what your life would be like if you hit your goals


"Goals aren't meant to be realistic. They're not meant to be crazy. They're meant to be like, holy cow, if I hit that, that's going to be incredible. That's what goals are designed to do."

"The minute you're putting it out there and you're attaching this little piece to it that goes, that's probably as good as I possibly could do. Because of this and that and this going on, you literally are setting the limit."

"Instead of saying, what is the potential if I go after this goal? What if I hit it? What if I surpass it? What if I just blow it up?"

"It's a great exercise to think about if you could go out and just ask yourself, what would my life look like if I hit this goal? And the minute you start thinking about that, it starts to excite you."

"If you're coming up with something and you're like, oh, that's just a little bit too much, then maybe that's the one that you want to go after."


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