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The Ninja Selling Podcast

Jun 25, 2020

These days, there are a lot of people out there who are refinancing or buying real estate, and many lenders who have so much to offer. Matt and Garrett are seeing a lot of successes in this area, but also some frustrations, so in today’s episode, they’ve decided to explore the lending side of the real estate business and how to make it a positive experience each and every time.


They start by comparing the relative advantages and disadvantages of both online and local lenders, and by looking at the importance of trust and helping clients understand their options when it comes to lenders. They also share some suggestions for what lenders can do to set themselves apart, and how they can work together with agents to ensure expectations are clearly communicated with the buyer, resulting in a successful interaction for all. The ability to generate trust and comfort, particularly during times of stress, is a valuable gift, and today’s episode shows you how you can acquire this gift and use it to benefit all of the parties involved in each of your real estate transactions.


Episode Highlights:


  • Comparing online lenders with local lenders
  • Helping clients understand their options when it comes to lenders
  • The importance of trust
  • What lenders can do to set themselves apart
  • Ninja for mortgage professionals




“There are so many more checks that are happening, there are so many more, you know, requirements that lenders have.”


‘When we find a problem, you need to reframe it as an opportunity.”


“They need to see a path about how you are going to protect them through this time, or guide them through this time.”


“Communication needs to go up, especially during high stress situations.”


“You have such a great opportunity to make so many people look good which is going to make them so happy, which means they are going to refer you as well.”


“There’s things that build comfort into people and we need to…take those steps.”



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