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The Ninja Selling Podcast

Dec 21, 2023

Today, Garrett and Matt dive into a topic that arose out of a coaching conversation that Garrett had with Jeff Smith out in Seattle regarding the creation and use of skills groups among agents. Together, our hosts include us all in this extended discussion and unveil the secrets to supercharging your real estate skills through this dynamic tool. Whether you're an emerging Ninja or a seasoned practitioner, this episode is your gateway to creating and managing skills groups that drive growth, collaboration, and excellence in your real estate journey.

Garrett and Matt share their wealth of experience and insights into the art of crafting successful real estate skills groups, emphasizing the crucial role skills groups play in honing your real estate prowess and how they should be an integral part of your growth strategy. They address how to sidestep common pitfalls, foster a culture of accountability and commitment, and structure your sessions for maximum skill development. This episode covers using both in-person or virtual settings while offering practical advice on refining your skills, staying motivated, and nurturing a supportive community of like-minded professionals. Tune in today and learn how to unleash the true potential of your real estate skills and elevate your business to new heights.

Another valuable group you’ll want to join is the 14,000 Ninjas who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.


Episode Highlights:

  • Harnessing the power of skills groups to enhance your real estate practice

  • Cultivating a structured and productive environment for skill development

  • Prioritizing the significance of energy and commitment within your group

  • Evaluating the benefits of in-person and virtual skills groups

  • Implementing structured skill development plans with specific topics and exercises

  • Fostering positive energy and commitment among group members

  • Exploring the advantages of both in-person and virtual formats

  • Leveraging technology and diversity for effective skill-building sessions



"What a skills group isn't: It's not a place to complain or lament about the challenges in this business. It's a practice group."

"You're at the mercy of everybody else around you. Be aware of that in this group."

"Athletes don't show up to practice; they get fined, they get benched. If the team can't count on you, they don't want you on the field with them."

"Setting the schedule is crucial. Don't leave it to the last minute to tell people what we're going to talk about."

"Don't practice on the clients."

"Your opportunity is to put in your practice, put in your time, put in your reps."



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Ninja Selling by Larry Kendall